Search is moving from a list of blue links to a single AI answer. The GEO Audit measures how ready your website is to be quoted and cited by AI search, Google AI Overviews, ChatGPT search and Perplexity, then hands you the exact fixes to get there.
GEO (Generative Engine Optimization) is the practice of making your content easy for AI systems to understand, trust, and quote when they generate an answer. Classic SEO got you ranked in a list of links. GEO gets you named inside the answer itself, where most users now stop reading. The GEO Audit fetches your live site fresh, analyzes it against the signals AI engines actually rely on, and scores how citable you are today, with a clear path to improve.
Optimizes for being quoted in AI Overviews, ChatGPT and Perplexity, not just blue-link rankings.
Every audit pulls your page fresh (cache-busted), so the score reflects what AI crawlers see right now.
Every issue comes with a concrete fix: a copy-paste AI prompt for content, or step-by-step technical instructions.
When someone asks Google, ChatGPT or Perplexity a question, the engine writes one answer and cites a handful of sources. If your brand is one of those cited sources, you win the attention; if it is not, you are invisible, no matter how you rank in the old ten blue links. GEO is how you make sure that when an AI talks about your topic, it talks about you. A key, often-missed fact: brand mentions correlate with AI citations far more than backlinks do, so the playbook is different from traditional SEO.
Google increasingly answers directly above the results. Citable, well-structured pages get pulled in.
Millions ask ChatGPT instead of searching. It cites pages it can read and trust.
An answer engine built on citations, perfect for measuring how quotable your page is.
Users act on the answer, not the link. Being inside the answer is the whole game.
The audit grades your page on the five factors that decide whether an AI engine will quote it, each scored 0-100 and weighted into your overall GEO score.
Quotable, self-contained answer blocks, direct answers in the first 40-60 words, specific facts and stats with sources, and clear "X is..." definitions an AI can lift verbatim.
A clean H1 to H2 to H3 hierarchy, question-based headings, short paragraphs, lists, tables, and FAQ formatting that machines parse cleanly.
Relevant images, video and infographics with supporting structured data, the richer signals AI engines favor.
Author and credentials, publication and updated dates, citations to primary sources, and entity presence (Wikipedia, Reddit, YouTube, LinkedIn). Brand mentions matter more than backlinks here.
Can AI crawlers actually reach and read you, server-side rendering, robots.txt access, llms.txt, and schema markup.
The five pillars combine into a single 0-100 GEO score and an A-F grade, so you always know where you stand at a glance.
Beyond content, the audit inspects whether AI engines can even access your site, the part most teams miss.
In about a minute you get a complete readiness report: one headline score, how you look to each AI engine, a full scorecard, and a prioritized list of what to change.
A weighted overall score with an A-F grade and a 2-3 sentence executive summary that names your brand and the single biggest opportunity. (Example shown.)
Each of the five pillars scored and labeled pass or issue, with a plain-English note on exactly what was checked on your page.
The five highest-impact changes, ranked by impact (high / medium / low), each with a concrete action.
Five to seven small, fast improvements you can ship today.
A clean, shareable GEO Readiness Report PDF for your team or client.
A score is useless without a fix. So for every problem found, the audit gives you one of two things, matched to the kind of problem it is.
When the fix is about your words, headings, answer blocks, dates or media, you get a ready-made prompt, written around your brand and the exact gaps found, that you can paste into any AI writing assistant (or our AI Content Studio) to produce the fixed content.
When the fix is technical, robots.txt, llms.txt, schema markup or server-side rendering, you get concrete, ordered steps with the exact files and directives to add.
robots.txt at your site root.User-agent: GPTBot then Allow: / (repeat for ClaudeBot, PerplexityBot)./llms.txt describing your site and key pages.Article + FAQPage JSON-LD schema to the page.Content fixes flow straight into the rest of the platform: hand the prompt to the AI Content Studio and publish the improved content to your site and blogs in a few clicks.
No setup, no tags to install. The audit uses the website you already entered in Product & Branding.
Fill in your product name, description and website URL once in Product & Branding. That is all the setup there is.
We fetch your page, robots.txt and llms.txt fresh, extract the signals, and score everything against the five pillars.
Work through the top changes and quick wins, paste the content prompts, follow the technical steps, then re-audit to watch your score climb.
Run your first GEO Audit and get a score plus a prioritized list of fixes for AI Overviews, ChatGPT and Perplexity.